Erik Estrada was at the Columbia Southern University booth at SHOT Show 2011:
Sammy L. Davis was awarded the nation’s highest military honor for his bravery and skill during a ferocious Vietnam War firefight that killed about 30 of his comrades. It was a honor to meet and talk to him. He was a very humble man. If you notice, he doesn’t really talk about his own personal deeds, just what he and his fellow soldiers accomplished. Before we filmed I asked him to share his version of what happened and he responded in a very interesting way; he said, “Have you ever seen Forest Gump and what he did? I was the real life Forest Gump.” I took his response as a clever way to share what he did yet still try to downplay himself and his individual heroic acts in a humble manner. Think about it, there’s a lot of guys who might have said, “Have you seen Rambo? I was the real life Rambo.”
Have you recently seen this commercial?
Well, if you have you probably know the star of the commercial R. Lee Ermey aka The Gunny. While I was blogging for a client at a trade show I ran into him and had to get a quick video to share with you guys. The Gunny is also famous for playing a drill sergeant in the movie, “Full Metal Jacket.” You can also find him doing voiceovers for movies such as Toy Story and many others.
When you’re in his presence, he definitely commands your respect. You don’t have to be around him long before realizing he has a strong passion for the US Military and firearms.
Flying out to a trade show yesterday. I’m blogging pics, videos, and more for a client’s blog and social media all this week. During the flight, my client spilled his water all over me (which almost doused the laptop I was holding, which would’ve have ended my blogging, but disaster was averted). The flight attendant brought a replacement drink for him, but this one had a lid and straw. LOL!
Next week I will be posting content from what was the 13th largest trade show in America last year. It’s the Shooting, Hunting, Outdoor Trade Show and Conference, aka S.H.O.T. Show, in Las Vegas, NV with over 50,000 in attendance.
One of Mason Media’s clients is a Law Enforcement/Military distributor and has contracted out to Mason Media to cover the trade show for their blog and social media. So now, Mason Media has broadcast level media access to over 1500 exhibitors over 5 days (Jan 17-21).
I’ve already lined up an appointment with the winner of the Congressional Medal of Honor, Sgt. Sammy Davis who will be at the show. I will be chasing and hounding other guest celebrities and nationally known figures for special interviews to share on the blog here.
It’s fun traveling and covering an event like this because you really get to test and stretch all the capabilities of your blog, social media, and mobile tools. We did this type of coverage for this company at last year’s event and they received a surge in web traffic for the next six months as well as a surge in sales. Being able to bring real time updates and coverage via these communication methods creates huge value to your audience.
What kind of events in your own industry can use social media and blogging to inform and add value to your audience?